I’ve worked on projects with Burberry, Levi’s, Red Bull, Carhartt, Nike, Armani Exchange, Stone Island, Acne Studios, New Balance, Damson Madder, Corona and Berghaus.
I find the perfect talent for a campaign, by understanding brand priorities and researching what desired audiences are listening to every day. I identify era-defining artists before they blow up, and I connect the cutting-edge with the mainstream.
I build creative teams with the industry’s most tasteful photographers, writers and videographers. I shape editorial angles to make sure the story resonates, and I strategise so that it reaches as many people as possible.